Société Générale

The global rebranding project for Sogeprom (Société Générale) included redesigning all the print media, creating advertising templates, two sets of illustrations, a set of icons and designing comprehensive guidelines for the brand.

The visual identity for one of the biggest real estate companies in France draws inspiration from interior design magazines. Layout, typography and the use of grids all work together to create a system that makes up an attractive product which is easy to implement for other design companies or advertising agencies.