Kraft Foods office concept
Kraft foods has recently bought LU, the leader of sweets and biscuits industry in France. Kraft Foods creates delicious experiences and makes us discover new sensations, that bring pleasure in our everyday life. For the new offices of Kraft Foods in France we came up with the concept “Playground – Make your workplace delicious,”. We created a world where the need to work and the pleasure of living delicious moments blend together creating stimulating and fun workplaces, encouraging communication, engagment and collaboration.
This is a preview of Belka Type Family. The work is still in progress... Belka is an elegant type family designed for editorial use. Based on the classic 18th century Caslon proportions, it is a
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Logotype (custom crafted lettering) and visual identity for a new Parisian luxury tango shoe maker. (Illustration by Zuer Chen, non-commercial use)
Experiments with cassette tape. Promotional photos for the french electro band — The Tape. Official website of the band is here: www.thetape.eu
Self initiated lettering project that explores calligraphy, sketching, and vector drawing.
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Visual Identity for a Russian start-up "Bely Kot" - the white cat. This a small organisation helping people with addictions. We created an honest, pure, positive and comforting brand.
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